The source doesn't seem to specify anything yuri about the picture. There is some kind of play on words about "Nagisa" meaning beach or shore, since they are supposed to be at the beach.

HawkeyeNFO said:

The source doesn't seem to specify anything yuri about the picture. There is some kind of play on words about "Nagisa" meaning beach or shore, since they are supposed to be at the beach.

Honestly, there needs to be a bit of a clearer line to what is yuri-based content to what isn't with Madoka images... nearly everything seems to be interpreted as such.

Sometimes a cheek rub is just a cheek rub.

Yeah, if women have some kissing on the mouth, licking, or grabbing certain places going on, that's obviously yuri. From my observations, women (even straight ones) seem generally a lot more touchy-feely around other people than men are, so it can be hard to be sure otherwise without knowing the intent.